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Levain Bakery: Rising a Brand to the Top with National Buzz and Record-Breaking Sales

Rising a Brand to the Top with National Buzz and Record-Breaking Sales

When Levain Bakery set its sights on expanding its reach, The Brand Guild ensured their story rose to the top. From securing 8.4 billion media impressions to landing needle-moving product features and gift guide placements, our PR strategy has driven not just awareness—but real results.

Our press coverage has consistently driven significant sales growth, boosting in-store and online revenue year over year and proving that the right media placements translate directly to the bottom line. This momentum extends beyond the holiday season, with ongoing seasonal product launches and a strategic thought leadership approach for co-founders Pam Weekes and Connie McDonald. By securing high-profile media features and engaging digital storytelling, we continue to amplify Levain’s brand narrative, highlighting its thoughtful growth and deep-rooted legacy.

We’ve also played a pivotal role in Levain’s regional expansion, overseeing key markets and ensuring new bakeries open with maximum impact. The launch of Levain’s Flatiron, NYC location generated 162 million media impressions and resulted in a line around the block on opening day—a testament to the power of strategic PR.