The Brand Guild was tapped by WeWork to lead its public relations and marketing expansion across the US and Canada, inclusive of all media, events and marketing efforts in eight key regions – DC, LA, Philadelphia, Toronto, Montreal, Chicago, Miami and Detroit. Additionally, The Brand Guild kicked off WeWork's Creator Awards, the global entrepreneurship competition that awarded millions of dollars in eight competitions in its first year alone. The Brand Guild executed a highly successful targeted outreach, marketing and partnership campaign.