Beginning with Phase 1 of The Wharf in 2017, The Brand Guild has continually strategized and executed comprehensive public relations, marketing, and events plans to build positive momentum and brand awareness for the neighborhood that has singlehandedly transformed the nation's capital into a waterfront town. The grand opening media coverage alone garnered more than 12 billion media impressions.

We quickly became a trusted partner to The Wharf development team, also becoming the AOR for the lead development partner, Hoffman & Associates. We have lead the strategy and secured press around their expansion into new markets including North Carolina as well as the D.C., Maryland, and Virginia regions. Most recently, we executed the press and thought leadership efforts around The Wharf's completion garnering extensive regional and national coverage.